Imogene + Willie Denim*barton wauseon

when it comes to washes, inspiration strikes in many fashions — for some, it may be an attempt to recreate a jean we’ve worn for years. for others, it may be a desire to push our comfort zone in pursuit of something new.

inspired by the “stay pressed” trousers of days gone by, we wanted a jean that captured that same feeling, but with a bit more lived-in character. so, we gave this jean a quick abrasion to unlock the depth in the fabric– ready to go right out of the box, and ready to continue evolving with wear.

Fitting: